Joseph Jakob
I grew up in America and returned to Israel with a vision of building a business of my own — one built on craftsmanship, professionalism, and a genuine commitment to the customer.
My journey in painting began as an apprentice to the previous owner of Platinum Painters. Over the next four years I learned the trade from the ground up: the preparation, the techniques, the attention to detail, and most importantly, what it takes to deliver work you can be proud to put your name on. In 2024 I had the opportunity to take over Platinum Painters and build it into the company I envisioned.
Being from America, I wanted to bring the standards I grew up with into Israeli homes. We use professional American tools and equipment — including equipment shipped directly from the United States — and we approach every project the same way: do the job properly, pay attention to the details, and treat the customer's home as if it were our own.
Quality isn't just how the walls look when we're finished. It's protecting your home. Keeping the workspace organised. Communicating clearly and listening to what you actually want. Preparing properly. And leaving your home as clean — or cleaner — than we found it.
